As we enter the Fall Market, these may be considered the 4 essentials needed to be done before listing any home today.
1. Do a pre-listing inspection. And/or detailed evaluation. Determine everything that needs repair. List all pros and cons so they can either be addressed/repaired, removed from the list, explained in detail, or proactively handled to prevent them from being 'discovered' later.
2. Stage and Paint. Both may be necessary unless the home was recently decorated, built or renovated
3. Address curb appeal. Whether it's the front yard, the front door of a house or building, or a hallway, first impressions set the tone.
4. Create outstanding photography, videography, and a floorplan. The physical showing is often the second showing. The first showing often happens virtually, online, without you present. Try to strike that perfect balance with imagery that entices people to come and visit and be pleasantly surprised upon arrival/viewing. Over-promising with exquisite virtual staging or photography that distorts often leads to the worst showings and disappointment!
Ken interprets market data, staying in constant communication and offering valuable insight that then translates into an informed decision.
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